Every mega-corporation or enterprise started with small, humble beginnings. They were once struggling entrepreneurs and common business persons looking to offer consumers their products and services. But what made them stand the test of time is the way they do business through their unique website growth strategy.
What do you think is the secret to an effective website growth strategy? In order to become one of the Fortune 500 Companies, or at least gain their advantage, let’s learn their biggest secret towards coming up with the best website growth strategy.
When you are able to transform your vision into an actual business, making it grow is another challenge that pushes you to strive harder. Nothing is impossible if you are equipped with the right strategies and techniques, the pros and cons, and all the secrets to thriving.
In fact, statistics show that 50% of small businesses are found to survive within five years or more with proper planning, funding, and flexibility (SOURCE: sba.gov). Amazing, right?
So pay close attention as we reveal the best-kept secrets of the giants in the industry. Here are the TOP THREE STRATEGIES that you can use to ensure success:
- OFFER CONVENIENCE. Because clearly, each one of us had experienced a problem or two. This is why you must highlight the importance or benefit of your products or services towards providing solutions to the most common problems that everybody has been struggling to get over with. For example, gone are the days that we used bulky flash disks or CDs. Now, with the advent of technology, it’s easy to store, retrieve, and access your files across various devices because of the help of the cloud.
- ENCOURAGE REFERRALS THROUGH INCENTIVES. When you have events in mind. Don’t forget to take the opportunity to reap maximum benefits from your attendees by letting them be part of your newsletter. With the people that they refer to your events or even to your site, you can offer them equivalent points. These points will then be accumulated and will be converted to a reward or incentive of your choice. This can help promote your brand to have continuous traffic and engagement through the events or contests that you hold.
- PRESENT A UNIQUE AND UNFORGETTABLE EXPERIENCE. Offer a highly personalized experience that your customers will never forget. You can do this by immediately answering inquiries and resolving issues or concerns right away. If you keep this up, your prospects and customers will always remember how you treat them. This will trigger them to share their experience with your brand to their relatives and colleagues.
Word-of-mouth is such a powerful force that helps bring in more traffic to your business because it is the customer who’s spreading the good word about you. Because of this, you have conveniently gained more reach and more customers to handle. This is a good sign for your business to prosper in the years to come.
There is honestly no exact formula in order to come up with the best website growth strategy. Yet, with the connections that you’ve built and the networks that you’ve established, it’s already a wonderful experience to reach at least five years in the industry or more.